The outbreak of the novel coronavirus pandemic caught the world by surprise. It forced every economic sector to make cleaning and disinfecting greater priorities and caused demand for products officially recognized as COVID19-effective to skyrocket. It also created an opportunity for companies to use custom formulation to meet their own customers’ needs.

With impact on the environment such a key concern for business today, it’s not surprising that the waterless car wash has been embraced so readily. Owning a car wash that has such a low environmental impact offers very positive marketing and commercial advantages. But those factors alone cannot ensure success.

The traditional way of washing a vehicle is basically straight forward. Simply mix some detergent with water, apply it generously to lift dirt and grit then rinse it all away. But with water consumption now a hot environmental topic, being able to wash a car without using water is an obvious positive development. And the rise of the waterless car wash illustrates that fact.